Fischer Edit and Runner Runner’s Josh Thacker shot and edited this spot for El Tinklenberg’s campaign for Congress in Minnesota. Fischer FX’s Alicia Reece made the still images 3D and created the motion graphics. Music was created by Modern Music’s John Hermanson.

This is one spot of a series of ads edited by Fischer Edit’s Randy Kramer for St. Ives products for air outside the United States. They were shot on the Phantom camera for it’s high frame rate, producing the stunning images seen here.

Modern Music’s Joanna Jahn was the voice talent for the English series of spots and Fischer Edit’s Whitney Bembenek supplied her expertise with Spanish for the spot seen here.

Check out what Motion 504 had to say about their experience with ad agency Campbell Mithun, from pre-production to post.

This spot for The Longest Summer Tour presented by the Will Steger Foundation was edited by Fischer Edit’s Tim Taylor to generate excitement and information about Will Steger’s upcoming college tour.

But here’s what I would have written if he’d have let me:

Fischer Edit’s Assistant Editor Carlos Lamas edited this new video featuring Lazerbeak and Mike Mictlan of Minneapolis-based hip hop group-extraordinaire Doomtree. This video directed by Isaac Gale coincides with the release of their collaborative album “Hand Over Fist.”

To celebrate the duo will be holding their CD Release party Saturday, September 28th at the 7th St. Entry. For more info click here.

“Hand Over Fist” video from Fischer Edit on Vimeo.

Fischer Edit’s Katie Carpenter offered her expertise to Director Kim Walsh-Borgan’s project, putting together an 80-minute film she is excited to share with the world. “I’m glad that it’s finally here. It’s been a long process but I’ve learned through all of it.” Carpenter like many arriving to tomorrow’s premiere is also quick to point out the reality that many may have forgotten. “It’s exciting to celebrate after spending time and effort, but it’s also important to spread the message that there’s still a lot of need.”

Throughout the editing process, Carpenter went through over 20+ hours of interviews and b-roll footage as there were so many different stories to tell. “It was hardest to cut some of the characters because each person interviewed had something very special to share from their experiences in New Orleans,” she explains. And of the animals themselves? “There were some tears. It’s very touching…I tried to craft a sense of hope from this story.”
“Left Behind Without a Choice” premieres with a red-carpet event Friday, August 29, 2008 at 7PM in two theaters at Carmike Cinemas in Oakdale. The premiere is sponsored in part by Fearless Filmmakers of Minneapolis and Animal Ark, a Minnesota-based no-kill shelter. Proceeds from the event will benefit the shelter: tickets are available at the theater or can be reserved here.

Take a look at Katie’s blog for more information.

Cox Business “Acrobats” spot from Fischer Edit on Vimeo.

Cox Business “Jumps” spot from Fischer Edit on Vimeo.

Cox Business “Trapeze” spot from Fischer Edit on Vimeo.

What do a penguin, a chicken and an emu have in common? They’re all flightless birds who share the screen in Washington Lottery’s latest TV spot “Birds” voted #1 last week on Adcritic. The television ad shows how winning the lottery can offer people a chance to do something they never thought possible—that could change their outlook on the world.

Seattle’s Publicis West was hired to bring the spot to life. They enlisted Sticks+Stones Studios to shoot and went to Fischer Edit and FischerFX in Minneapolis for post production. Editor Lindy Wilson with visual effects supervisor and Flame artist Jake Parker had to create the feel and believability of these birds taking flight across a grassy hillside. Wilson was able to tap into her past experience with private flight lessons to help create the airy feeling present in the spot. “It’s such a rush,” Wilson says of both her piloting lessons and the hang-gliders floating above the hillside.

Most of the flying birds were shot as practical elements, suspended from the hang-glider pilots’ harnesses. For the bird’s safety, those gliders were suspended just a few feet from the ground and lensed from a low camera angle to create the illusion that they were flying high in the sky. The emu and several gliders were shot against a green screen and white screen, then composited together to provide the illusion of the emu taking flight.

The spot is quite an atypical direction for a state lottery to go, away from brazen consumption and excess. Focusing on the birds’ journey allows viewers to consider what they might do for others. Wilson describes how the images tie it together, “The beauty shots bring it value while the documentary style shots bring it honesty.”

Lindy Wilson (Editor/Fischer Edit) and Jake Parker (Visual Effects Supervisor & Flame Artist/Fischer FX) are available for interviews regarding their work on Washington Lottery’s “Birds” advertising campaign.

News:

• Adcritic
• Digital Arts Magazine (UK)
• Marketing Magazine (Canada)
• Best Ads on TV

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Fischer Edit/FX, Minneapolis
Creative Editorial, Visual Effects & Finishing for the Advertising, Film & Television Industries
Tel: 612-332-4914